AI products · Internal AI
AI apps people use every day. The same patterns, built for companies.
Looma is an early-stage startup in Indonesia. We run three public AI apps (Snap Money, Flex, and Kala), then bring the patterns proven there into companies' internal systems.
For companies: two kinds of work, both finished.
Internal AI for companies
Internal AI for companies
Document and rules assistants, internal chatbots over policies and SOPs, automation of repeated processes. Every answer cites its source.
Business web apps
Catalogues and showrooms, record-keeping systems, company sites that are actually finished: with a written scope including what is not built.
Written scope: example
Built
- Document assistant over 240 SOPs, every answer carrying its source
- Search in both Indonesian and English
- A log of questions that went unanswered, reviewed monthly
- Two hours of training, documentation, and full access to the code
Not built
- HRIS integration: deferred, not dropped
- A native mobile app
- Migrating archives from before 2019
- Support outside working hours
What we have built.
mining · 2026
Internal safety chatbot
Workplace safety rules were scattered across many documents, and only a fraction were actually read. Workers asked colleagues, and answers varied depending on who they asked.
- RAG
- CAG
- Realtime database integration
music · 2026
Sap1ens Records website
A mastering studio whose credibility rested entirely on Instagram, making it hard for prospective clients to judge quality and portfolio before reaching out.
automotive · 2026
Used car showroom
A dealer curated and resold used cars but had no showroom. Stock changed weekly and prospective buyers could only see inventory through private messages.
Four stages, and the second is the most decisive.
We start from the problem, not the technology: which rules are scattered, which procedures are unread, which repeated work is still manual. This mapping is free.
01
Map the problem
We start from the problem, not the technology: which rules are scattered, which procedures are unread, which repeated work is still manual. This mapping is free.
02
Written scope
The agreement is written before the code is: what will be built and, just as important, what will deliberately not be built.
03
Build with regular review
We build directly and show progress regularly, so the project does not drift off course.
04
Full handover
The system is handed over with documentation, brief training, and full access to the code. A maintenance retainer is offered, never required.
Limits we state up front.
- 01
Not an outsourcing provider
We take on scoped projects, not supplying staff for an indefinite period.
- 02
No project without a written scope
Projects without a written scope tend to balloon and never get delivered. We do not take them.
- 03
No 24/7 support
No promise of midnight support. A retainer provides monitoring and fixes, not full stand-by.
- 04
Procurement requirements
If procurement requires a specific legal form, let's align on it early so scope and contracting are clear before we write anything.
Discuss your needs
Tell us the problem. If it is not our field, we will say so.
The first reply contains questions, not a sales pitch. If your problem does not fit the work we do, we will tell you.
Discuss your needs

